Growing Your Business in Turbulent Times Through Effective Use of Distribution Channels
Let’s face it, this past year has presented challenges that none of us thought we’d face in our lifetime. In the past 9 months we’ve faced COVID-19, hurricanes, fires, recession, earthquakes. I’m sure I’ve missed a few local events for each of us. The big question before all of us now is – how do I keep my business and how do I grow in today’s environment? Given we’re in the connectivity business, I’ll stick to the side of the business NextPax can help with – getting heads in beds. I’ll tackle a few topics that may be of help …
5 Ways Your Short-Term Rental Property Management Company can use Text Messaging
We are living in a time where efficient but contactless communication is extremely important with your guests. As a short-term rental property management company you will want to reach all travelers and guests pre, post, and during stay by methods of communication that are best for their lifestyle. According to Hubspot, American’s spend about five hours a day on their cell phone. So why not as a property management company focus on providing an efficient communication channel through secure text messaging. In this article we will go over 5 ways your Vacation Rental Management Company can use text messaging for …
Four Easy Ways To Secure More Direct Voice Bookings
If you have not done so recently, now is a terrific time to remind your frontline reservations sales agents of the importance of securing direct “voice channel” bookings. Although potential guests who are doing “distribution channel surfing” from their smartphone or computer have always called to double-check rates and to ask location-specific questions, with all of the uncertainties of traveling during the COVID-19 pandemic, they are even more likely to do so these days. Unfortunately, some marketing executives still seem to obsess solely on the digital channels. They fail to see the interplay between voice and online; that many …
How to Easily Block Units
Although it is unfortunate when a unit needs to be blocked and made unavailable to reservations, sometimes it is necessary. You want to make sure you have a Property Management Software that makes this operation hassle free. Let’s look at the importance of having the ability to save time and improve accuracy by using a Property Management Software that can update blocking units for you. Save Time Making sure your team is spending their time and energy efficiently and on important priorities is important. Having an employee or an entire team manually block units is not a beneficial use of …
TravelNet Solutions Announces that Carolina Retreats has Gone Live with TRACK Hospitality Software to Manage Their Properties on the Southern North Carolina Coast
(COTTAGE GROVE, Mn.) June 23rd, 2020 — TravelNet Solutions, a leading provider of integrated software and marketing solutions for the hospitality industry, has announced that Carolina Retreats has gone live with TRACK as their all-in-one Property Management, CRM and Contact Center property management software solution to manage their properties located along the southern coast of North Carolina. Established in 2015 with the acquisitions of Topsail Realty on Topsail Island and Blue Water Realty on Carolina Beach, Carolina Retreats has rapidly grown into a premier vacation rental company in North Carolina. With a singular focus on the guest experience and revenue …
TRACK Hospitality Software Hosts Webcast with Doug Kennedy June 15th
COTTAGE GROVE, MN — June 12, 2020 — TRACK Hospitality Software powered by TravelNet Solutions announces webinar on Monday, June 15, 2020 at 11:00 AM CST with industry expert and valued partner, Doug Kennedy. As predicted, it’s the leisure travelers who are the first to hit the roads again and most resort areas are experiencing a significant rebound in demand for summer and early fall. One key difference, however, is that long standing vacation traditions have been disrupted and displaced. Those who typically spent their summer vacation on a cruise, visiting Europe, or going to a theme park are still …
Campaigns Your Email Marketing Needs
With the large bulk of bookings at your hotel coming from the world wide web, implementing a strategy around your hotel email marketing is critical. Due to the current situation and pandemic going on, the days of agents making inbound phone reservations have been put to a halt. With phone reservations, it allows the agent to build a relationship using voice interaction and personality. Generating less personal relationships in the near future due to social distancing, automated and personalized communication is the key via email blasts. You do not want your reservation agents and marketing team to send low-quality, unsegmented …
Why Your Vacation Rental Management Needs Revenue Management
It is no joke that in 2020 revenue management has become more critical to the Vacation Rental Management industry. Property managers want to understand why it’s relevant, how to compete, and ultimately, maximize their revenue. In this post you will learn how revenue management is more than just pricing, along with what revenue management companies TRACK Property Management Software partner with. Why Your Vacation Rental Management Needs Revenue Management Taking it back to the basics, revenue management is important due to the ancient rules of supply and demand. Your vacation rental management company needs to strategically set rental fees based …
Get Your Reservations Team On A QUEST For More Bookings In 2019
Join the webinar on Thursday, April 18 at 11:00am CST Over my career in lodging industry sales and service training I have designed six different hotel reservations training programs with names like, 7-Step For Reservations Sales Success, Cooking UP New Reservations Sales and Hotel Reservations SAILS Training. A few years back, after recognizing that so much had changed on the caller’s side of a reservations phone call, I designed our newest KTN program and titled it Reservations Sales QUEST. In doing so I threw out all my preconceptions, locked myself in my office for a few days and spent time listening …
How Golf Resorts Can Effectively Use Email Marketing Automation
According to eMarketer’s Email Marketing Benchmarks report, B2C marketers who are using automation have seen conversion rates as high as 50%. As inboxes become more crowded with generic messages that are easy to ignore, businesses need to cut through the clutter with carefully crafted emails that speak to how people are feeling. Newsletters and other email blasts are created one time and sent out to a list of addresses that you’ve collected. An automated email campaign, however, is set up once and then continually runs by sending out emails automatically when an individual completes a specific action. For example, if …
