Digital Marketing

12 Mar 2018

How to Use Storytelling to Boost Reservations

If you want to continue successfully attracting, engaging with, and converting internet-savvy travelers in 2018, you have to be willing to invest in marketing strategies and tactics that you haven’t tried before. The truth is, online consumers are getting tired of the way that companies...

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17 Oct 2016

Smarter Email Marketing Using Traveler Data

Using key data in email marketing efforts to prospective guests prior to, during, and after their stay is a great way to increase direct bookings and garner repeat guests. By capturing prospect and guest data from inbound calls and emails, integrating that data into incoming...

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